Category Archives: Personal

The Police at Fenway

This started as a regular “hey, this is what’s up in my life” tabblo and has turned into a bit of “look at this neat technology” tabblo. I downloaded this free software Autostitch and it put my pictures together in that neat picture you see above. That isn’t one big picture; it’s 6 pictures stitched together.Anyway, on Saturday Nate and I went and saw the Police at Fenway. Most of these pictures are from the opening band and intermission. I didn’t take many pictures during the show because I was having too much fun to be distracted by photos.

The show was pretty good. It’s clear why Sting went on to fame and fortune and the other two. . . not so much.

I’ve seen bands that just play their albums faithfully, and seen it be a good show. I’ve seen “jam bands” that just start with a record and go from there, and seen it be good. The Police wanted to be somewhere in between. Most of the time it work. For some songs (“Don’t Stand So Close To Me”) it was electric. The live performance was so powerful, so challenging, so engrossing that you were left wanting more. A couple songs (“Roxanne”) suffered. The subtle crispness of the original was washed out by a boring, blathering tangent.

I’m not a big fan of “arena rock.” But this is a show that I couldn’t miss. I liked it; I’m glad I went (and yes, it was worth the $100 for the ticket).

See more photos

The Perilous Product Launch (Or, How Your Employees Might Sabotage the Launch)

Fenway Park’s concession stands were sporting a new technological gadget when they opened this year. Every cash register was fitted with a MasterCard PayPass reader. It’s like the Mobil Speedpass. Just wave your credit card (or key chain fob) near the reader, and the transaction is done. For transactions under $25 (like buying a pretzel and a couple beers) there is no signature required. It looked like a great idea to me; I don’t want to wait in line at Fenway, I want to watch the game. A faster transaction should mean a shorter line.
paypass.JPG

A couple weeks ago I was at a game and I noticed that the readers were hidden behind the cash register, face down. I asked the guy pouring the beers if the system was down.

“No, we just hate the things. We get screwed on tips when people use them.”

MasterCard presumably spent a lot of money studying the market and deciding where to launch it. If you look at the list of participating banks, it’s very focused on ballparks. MasterCard is going to look at the data from Fenway Park, and they’re going to be disappointed. There will be fewer users. They may even decide to kill the product because people didn’t use it.

The unresolved question, though, will be whether the problem is apathetic consumers or poor design. MasterCard has to know that it needs the vendors on its side, or at least not as an active enemy. By failing to make tips easy, MasterCard earned the enmity of the vendors while simultaneously shrinking the average transaction size. But do they even know it? Do they see the sales data, kill the project, and call it a day? Or do they have the savvy to survey vendors anonymously?

As a part of my job I collect and analyze data about what new products are working and which ones aren’t. Things like this make me break out in hives.