{"id":87,"date":"2006-11-17T00:14:31","date_gmt":"2006-11-17T04:14:31","guid":{"rendered":"https:\/\/dandunn.org\/blog\/archives\/87"},"modified":"2006-11-17T00:15:03","modified_gmt":"2006-11-17T04:15:03","slug":"advertising-20","status":"publish","type":"post","link":"https:\/\/dandunn.org\/blog\/2006\/11\/advertising-20\/","title":{"rendered":"Advertising 2.0"},"content":{"rendered":"<p>I enjoy reading Jason Calacanis.  Sometimes he&#8217;s insightful.  Sometimes he&#8217;s just giving everyone else the finger.  The tricky part is figuring out which posts are which.<\/p>\n<p>Is there enough <a href=\"http:\/\/www.calacanis.com\/2006\/11\/15\/the-real-story-of-web-2-0-advertising-2-0\/\">money in advertising<\/a> to sustain Web 2.0?  Is Calacanis right, or is he just poking the Web 2.0 naysayers in the eye?<\/p>\n<p>Many companies failed in the 2000-2002 period because advertising revenue didn&#8217;t materialize.  My last internet startup, Abuzz, didn&#8217;t succeed because the advertising dollars in the business plan didn&#8217;t appear in reality. 2006 is different from 2000.  I can&#8217;t decide if it&#8217;s different enough.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I enjoy reading Jason Calacanis. Sometimes he&#8217;s insightful. Sometimes he&#8217;s just giving everyone else the finger. The tricky part is figuring out which posts are which. Is there enough money in advertising to sustain Web 2.0? Is Calacanis right, or is he just poking the Web 2.0 naysayers in the eye? Many companies failed in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-87","post","type-post","status-publish","format-standard","hentry","category-web"],"_links":{"self":[{"href":"https:\/\/dandunn.org\/blog\/wp-json\/wp\/v2\/posts\/87","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dandunn.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dandunn.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dandunn.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dandunn.org\/blog\/wp-json\/wp\/v2\/comments?post=87"}],"version-history":[{"count":0,"href":"https:\/\/dandunn.org\/blog\/wp-json\/wp\/v2\/posts\/87\/revisions"}],"wp:attachment":[{"href":"https:\/\/dandunn.org\/blog\/wp-json\/wp\/v2\/media?parent=87"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dandunn.org\/blog\/wp-json\/wp\/v2\/categories?post=87"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dandunn.org\/blog\/wp-json\/wp\/v2\/tags?post=87"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}